Rhetorical Analysis 2: Movie Trailer

What are the consequences of watching this move on the audience's entertainment? The claim of this trailer is that watching this movie will cause the audience to be very entertained, because this movie has a great story line, famous movie starts and stellar music. The implicit assumption is that whatever has a great story, movie starts and awesome music will also cause the audience to be entertained. The target audience of this trailer is movie-goers, especially music and dance lovers. The goal of this trailer is to persuade people to go and see the movie. 
They use several tools to make this argument. They use all four aspects of “STAR,” but the most effective one is sufficiency. First of all, the trailer is four minutes long, so they definitely didn’t skimp on content. There is a taste of every single musical number, song and dance. There is a taste of the drama, and the conflict in the plot. There is a taste of the love story. There is a taste of the comedy and playfulness. They also name every important cast member that is in the movie. There is definitely sufficient material used to persuade their audience. They also appeal to the audience’s ethos and pathos. At the very beginning of the trailer they state their credibility of “MGM” and by flashing the names of Gene Kelly, Debbie Reynolds and Donald O’Connor—famous, credible movie stars of the era. The trailer also appeals to the audience’s pathos. They try to make the audience feel excited, happy, playful, concerned and in love all through this four minute clip. I think that they do a very effective job at making their argument.